The Maxwell interior staged with design partner pieces.

Maxwell Maison

Maxwell Maison is our internal interior design marketing agency & product development arm - we produce photography, social media and events for the world's top design brands in exchange for their help building out our beautiful spaces - we get paid in couches instead of cash.

Our Partners

  • Worthen Brass
  • Costanoa
  • Viski
  • La Rochere
  • Blueprint Lighting
  • Kurrent Kitchen & Bath
  • Arte
  • Misia
  • Kirkby Designs
  • OKA
  • Focal Naim
  • Solo Rugs
  • Revol
  • Accurate Hardware
  • Barber Wilsons
  • Hudson Valley Lighting
  • Benjamin Moore
  • Havwoods
  • York Wallcoverings
  • Aldo Bernardi
  • Scalamandre
  • Gracie
  • Arhaus
  • Ruffoni
  • Crypton
  • Fabricut
  • Cowtan & Tout
  • Pierre Frey
  • Armac Martin
  • Hati Home
  • Visual Comfort
  • Vaughan Designs
  • L'Objet
  • Blossholm
  • Duggan Society
  • Noon and Moon
  • JennAir
  • Pratt & Larson
  • Draperie
  • Tillys
  • Caskata
  • Siru Illuminazione
Maxwell Maison partner installation with Arhaus and Gracie.
Maxwell Maison partner installation with Caskata and Visual Comfort.
Maxwell Maison partner installation with Cowtan, Visual Comfort, and Arhaus.
Maxwell Maison partner installation with Cox London.
Maxwell Maison partner installation with Crypton and Fabricut.
Maxwell Maison partner installation with Crypton and Fabricut.
Maxwell Maison partner installation with Duggan Society.
Maxwell Maison partner installation with Focal Naim.
Maxwell Maison partner installation with Focal Naim.
Maxwell Maison partner installation with Gracie.
Maxwell Maison partner installation with Gracie.
Maxwell Maison partner installation with Hati Home, Cowtan, Worthen Brass, and Blueprint.
Maxwell Maison partner installation with JennAir.
Maxwell Maison partner installation with JennAir.
Maxwell Maison partner installation with L'Objet, Ruffoni, and Cox London.
Maxwell Maison millwork partner installation.
Maxwell Maison partner installation with Noon and Moon.
Maxwell Maison partner installation with Pierre Frey.
Maxwell Maison partner installation with Pratt and Larson.
Maxwell Maison partner installation with Ruffoni.
Maxwell Maison partner installation with Scalamandre.
Maxwell Maison partner installation with Tillys, Fabricut, and Crypton.
Maxwell Maison partner installation with Vaughan.
Maxwell Maison partner installation with Viski.
Maxwell Maison partner installation with Viski.
Maxwell Maison partner installation with Visual Comfort.
Maxwell Maison partner installation with Worthen Brass.
A Maxwell Maison still life photoshoot with tableware.
A Maxwell Maison still life photoshoot with wine and tableware.

Photography

Maxwell's in-house creative team sets up dedicated photoshoots according to your brand guidelines and pushes your product into live events in the space. In addition we collaborate with our artist in residence program to stage more artistic shoots with well known photographers.

At left: Photographer Andrew Bui's still life shoots incorporating our tableware brands.

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Social Media

In depth Behind-The-Scenes features of how your product is made, featured to our followers. Collab posts during events and post photoshoots. Collateral to grow your own social media accounts.

At right: Maxwell's behind-the-scenes feature of how we co-designed the Galapagos Grace Wallpaper in our Explorers Room

Guests gathered at a Maxwell Maison brand dinner.

Events

Architectural Digest's Arhaus x Crypton Dinner. JennAir with Corey Damen Jenkins. Gracie's Rizzoli Book Launch Party. Throw your iconic launch event, brand activation or VIP dinner at Maxwell.

At left: Corey Damen Jenkins, Pierce Abernathy for JennAir

Cafe Society magazine cover used for Maxwell Maison marketing.

Marketing

Promotion to Maxwell's 50,000 person email list and advertising in Maxwell's print and online magazine, Cafe Society.

At right: Cafe Society's inaugural print magazine featuring Stellan Skarsgard.

A celebrity photographed in a Maxwell room with partner products.

Exposure

Your products will be used consistently in photoshoots with celebrities, magazines and more. We do everything possible to shove your product in front of as many notables as possible.

At left: Ella Hunt of Not Suitable For Work on Arhaus Couch w/ Scalamandre Pillows

A Maxwell Maison chandelier product development detail.

Product Development

Maxwell has developed our own line of chandeliers, and is working on several capsule collections with various brands. Reach out to learn more!

At right: Maxwell's Adolf Loos inspired Jugendstil Chandeliers, custom developed for the Grand Room

Maxwell Maison press feature imagery.

Press

Maxwell gets extensive press around our launches and room improvements and even seeks out individual features for custom work done in the space.

At left: Maxwell in Elle Decor

Our Commitment To You

We build long term partnerships with brands and whatever our contract is, we'll exceed it, constantly seeking to push your brand into activations, tagging you in posts and sending you photography whenever we can. When you work with Maxwell you're part of our family, and we take care of you.

CONTACT US