Snapschool at Maxwell Social

by David Litwak | 2025-09-30
From curated bites to branded details, everything tied back to the Snapchat universe
From curated bites to branded details, everything tied back to the Snapchat universe

Maxwell Social recently partnered with Snapchat to host Snapschool, an exclusive evening for influencers to learn insider tips and tricks on creating viral content.

The space was transformed into a fully Snapchat-themed experience, from bold branding details to playful design moments that set the tone for a night of creativity and connection. Guests were welcomed into a vibrant atmosphere that felt both educational and celebratory.

One of the highlights of the evening was the Snapchat hood wrap installation, a striking, photo-worthy centerpiece that captured the spirit of the platform. Every corner of Maxwell carried thoughtful touches that made the event feel even more tailored to its guests.

Throughout the evening, influencers engaged in conversations that explored what it takes to spark shareable moments online. With cocktails in hand and Snapchat energy flowing, the event perfectly blended learning with play.

Snapschool at Maxwell brought together community & creativity to celebrate the art of storytelling in the digital age.

Creators connecting, conversations flowing, ideas sparking
Creators connecting, conversations flowing, ideas sparking
The drink menu, each one perfectly themed and delicious.
The drink menu, each one perfectly themed and delicious.
SnapSchool at Maxwell, an exclusive workshop for influencers to master the art of creating viral content
SnapSchool at Maxwell, an exclusive workshop for influencers to master the art of creating viral content
 Intimate seating and a room full of creators ready to level up their content game
Intimate seating and a room full of creators ready to level up their content game
Custom signage and playful details kept the energy true to the brand
Custom signage and playful details kept the energy true to the brand
 Framed reminders throughout the venue kept us on brand and on message
Framed reminders throughout the venue kept us on brand and on message

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We built Maxwell Studios to provide full service, vertically integrated creative production, built from inside the very walls where our community has been coming alive since 2021.

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Address: 135 Watts, Floor 1, New York, NY, 10013

Walkable TO Westside Highway, One World Trade Center 9/11 Memorial, Duane Park, Battery Park

Nearby Neighborhoods

Tribeca, Financial District, SoHo, West Village, Greenwich Village, Nolita, Hudson Square

HOTELS NEARBY

Foquets, Greenwich Hotel, Arlo Soho, The Roxy, Soho Grand, The Frederick Hotel, Warren St Hotel, The Dominick, Hotel Hugo

LATE NIGHT spots nearby

Paul's Casablanca, Paul's Baby Grand, EAR Inn

Dinner spots nearby

The Odeon, Locanda Verde, Forgione, l'abeille, Wolfgang's Steakhouse, Yves, Mr Chows

Ready to join the family? We can’t wait to host you.

Ready to join the family? We can’t wait to host you.

Join our events list to get first access to availability, ideas from past celebrations, and exclusive Maxwell-hosted experiences.